Hold Up Defining Serum
Hold Up Defining Serum
Hold Up Defining Serum

Hold Up Defining Serum

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Frizz doesn’t stand a chance against the strong hold and curl-activating properties of this silicone-free styling concentrate. Our natural formula not only resists humidity, but is reactivated by sweat and water, making this essential for frizz-prone curly and wavy hair.  Shine-enhancing botanicals, plant-derived proteins, and penetrating humectants deliver multi-day hair that can withstand the elements.   So put your hands in the hair and keep those curls where we can see them – this is a Hold Up™!

CW says... If you have low-porosity hair or tight curls, Original Moxie recommends using Just Gel instead of Hold Up.

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